This is an excerpt from EERE Network News, a weekly electronic newsletter.
October 03, 2005
DOE Kicks Off National "Easy Ways to Save Energy" Campaign
DOE unveiled a comprehensive national campaign on October 3rd to highlight ways to save energy in response to rising winter energy costs. Called "Easy Ways to Save Energy," the campaign consists of a three-pronged strategy aimed at energy efficiency and conservation measures for consumers, for business and industry, and for government facilities. See the Easy Ways to Save Energy Web site.
For consumers, DOE will distribute nationwide a newly updated guide, "Energy Savers: Tips on Saving Energy & Money at Home." This guide contains dozens of easy, and often inexpensive, ways to help consumers save energy in their homes and to lower utility bills. DOE is also making this guide available to manufacturers, retailers, and local utilities to reprint and distribute widely. See the online version of the guide.
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The Energy Hog, an energy-wasting villain, will be coming soon to billboards across the country. |
DOE and the Alliance to Save Energy (ASE) are also unveiling a series of radio public service announcements (PSAs) to provide consumers with easy tips to save energy and gasoline. These PSAs have been recorded in both English and Spanish and will be distributed to nearly 4,500 radio stations across the country. The radio spots will complement DOE's ongoing Energy Hog campaign, carried out in partnership with ASE, the Ad Council, the Home Depot, and the North American Insulation Manufacturers Association. DOE will soon begin the next phase of the Energy Hog campaign with ads in newspapers and magazines, as well as on billboards all over the country. Top DOE leaders will also travel the country over the next several months to discuss how U.S. families can save money and energy this winter. See the Web sites for Energy Hog and the Partnerships for Home Energy Efficiency.
To help industry and the federal government save energy, DOE is sending teams of qualified energy efficiency experts to 200 of the nation's most energy-intensive factories and to federal government facilities around the country to identify quick and easy ways to save energy this winter. The teams at federal facilities will help them to fulfill a presidential directive to conserve energy. See the DOE press release.
